About us
We fuel the subscription economy
At WeSub, what matters most are the people and the opportunities we can offer them, both within our organization and outside it. Our team brings together experts from many fields who are fully committed to helping companies transform themselves to adopt a new way of operating. Our greatest strength lies in our deep belief in the subscription model and our desire to spread this idea further.
Our mission and vision
We are changing the way companies sell and people use equipment.
Our mission
We help manufacturers and suppliers add subscriptions to their offerings at no additional cost to them. We demonstrate that it is possible to lower barriers to entry for customers while creating a stable and predictable revenue stream based on usage rather than ownership.
Our vision
We envision a market where access to products is more important than ownership. Companies increase their sales more quickly thanks to recurring revenue generated by subscriptions, and equipment has a longer lifespan in a circular economy model, which benefits both businesses and the environment.
At WeSub, we help companies transition from a one-time sales model to a subscription model.
We combine financing, technology, and consulting to make this model easy to implement, cost-effective, and convenient for the customer. We believe in the circular economy, which is why we design subscriptions that allow equipment to remain in circulation for as long as possible, instead of ending up in a warehouse or landfill.
The team behind WeSub
Behind WeSub is a team of people who work daily with companies from various sectors
and understand their true limitations. We combine financial, operational, and product-related perspectives and work hand in hand with our clients, from the initial idea
Our history
Technology should be available when you need it – without financial barriers.
In 2021, we noticed that for many companies, access to modern work tools still depended on cash or creditworthiness. Loans, leases, and complicated procedures couldn’t keep up with the pace of change in business.
That’s why we created WeSub – a subscription platform that changes the way businesses and customers use technology. Through it, manufacturers and distributors can offer their products in a simple, flexible model that removes financial barriers and gives users complete freedom.
We started with small businesses, but it quickly became clear that individual customers also expected similar flexibility. In 2023, in partnership with Alior Bank, we expanded our offering to this segment.
Board
At WeSub, we view capital as infrastructure rather than a banking product: we give businesses access to equipment that promotes their growth, not the bank’s balance sheet.
Sebastian Kuk
He graduated in Mathematics, specializing in Insurance and Finance, from the Faculty of Technical Physics and Applied Mathematics at the Warsaw University of Technology.
Mariusz Szałagan
Expert in financial products, business consulting, and innovative product development.
Supervisory board
Joanna Wardzińska
Expert in social economy, capital markets, and investment project risk assessment
Michał Nowak
He has many years of experience in consulting and communication, conducting workshops and lectures on corporate communication and effective crisis management.
Katarzyna Zawadzka
A lawyer specializing in commercial law, agreements and contracts, new technologies, fixed asset financing, civil and criminal procedure and court proceedings, and labor law.
WeSub Team
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Sara Lapszyńska-Popiel
Head of International Sales -
Dominika Marek
Accountant -
Patrycja Łukowiec
In-house Lawyer -
Mateusz Wosiński
RentUp.pl Vendor Manager -
Monika Niezgoda
Senior Risk Manager -
Kacper Widuch
Head of Sales
